Broadchat is the white-label WhatsApp Business API platform for agencies and resellers. Sell broadcasts, chatbots, a team inbox, CRM and automation to your clients on your own domain, at your own prices.
Works with the tools you use
Built for two kinds of growth
Get a fully branded platform with your domain, plans and payment gateway. Your clients never see our name, and every renewal adds to your recurring revenue.
Send campaigns people actually read, answer faster with a shared inbox, and let chatbots handle the repetitive questions around the clock.
Everything in one place
Every module your clients ask for, built on the official Cloud API and managed from one panel.
Broadcast campaigns
Send approved templates to CRM segments or uploaded lists, schedule or repeat them, retarget by status and track sent, delivered, read and replied per recipient.
AI agents
AI agents trained on your knowledge base reply to common questions and route the rest. Use OpenAI, Gemini or Groq with your own keys.
No-code chatbot builder
Keyword triggers, questions, buttons, lists, AI routing and hand-off to a human, all on a visual canvas.
Team inbox and CRM
Assign chats to agents and departments, reply with canned answers, and keep tags, custom fields, segments and deal boards in sync.
Workflows, webhooks, calendar bookings and app connections that react to messages, orders and CRM events.
Catalogues, carts, order updates and payment links in chat, with Shopify, WooCommerce, Razorpay, Stripe and more.
REST API, API-triggered campaigns, per-channel tokens and webhooks for incoming messages and statuses.
White-label partner program
We run the technology, Meta integration and upgrades in the background. You own the brand, the pricing and the client relationship.
Earnings calculator
Recurring plan margin plus a markup on messaging recharges. Enter your own numbers.
From your partner quote. Example value.
Monthly wallet top-ups your clients make for WhatsApp messages.
Estimated monthly margin
₹47,283
₹5,67,391 per year
Illustration only, using your inputs. Meta's messaging charges and taxes are excluded; your actual platform cost comes from your partner quote.
How it works
No servers, no Meta integration work, no code.
Tell us about your business. Once approved, your partner panel is activated.
Upload your logo, pick your colours, connect your domain and choose the modules your clients see.
Set plans, add-ons and messaging rates in your currency. Plug in your own payment gateway.
Clients sign up on your domain, connect their number through Meta’s Embedded Signup and start messaging.
Use cases
Ready-to-adapt flows for the industries that live on WhatsApp.
Trust and compliance
What Broadchat is built on, and how your clients’ data and teams are protected.
Numbers connect through Meta’s Embedded Signup on the WhatsApp Business Platform. No unofficial tools that put your numbers at risk.
Every partner and client workspace is isolated at the data layer, with encrypted credentials and audit logs.
Two-factor authentication, captcha, account lockout and granular roles and permissions for every team member.
Opt-in based audiences, template approvals and quality monitoring keep your clients inside WhatsApp’s policies.
Broadchat is built and operated by Nxiora, a software company based in India. It is an independent platform, not affiliated with or endorsed by Meta. About us
Pricing
Partner pricing is per client account you resell. You set your own prices on top.
Freelancers and small agencies starting to resell WhatsApp.
Agencies with a growing client base.
SaaS companies and large resellers.
Guides
Practical, up-to-date guides for businesses and partners.
Guides
The WhatsApp notice "This business uses (or is now using) a secure service from Meta to manage this chat" explained: what changed, who can read the chat, and when to block or report.
Engineering
Why incoming messages sometimes fail with code 131060, how it ties to WhatsApp Business app coexistence and unsupported linked devices, and why it usually needs no fix.
Engineering
What Meta's max price feature for marketing messages does, why error 131065 appears in some countries, and how to send once you remove the unsupported setting.
FAQ
Broadchat is a white-label WhatsApp Business API platform. Agencies, resellers and software companies use it to offer WhatsApp broadcasts, chatbots, a team inbox, CRM, automations and commerce tools to their clients under their own brand. Businesses can also use it through one of our partners.
Your clients use a WhatsApp platform with your name, logo, colours and domain. Login pages, emails and SMS carry your brand, and the customer panel never shows the Broadchat name.
Yes. Broadchat is built on the official WhatsApp Business Platform (Cloud API). Numbers are connected through Meta’s Embedded Signup. Broadchat is an independent platform and is not affiliated with or endorsed by Meta.
Partners pay a cost price per client account for each billing cycle, debited from the partner wallet when a client buys or renews a plan. You decide what your clients pay, so the difference is your margin.
Meta charges per delivered template message by category and recipient country. Clients prepay these charges into a messaging wallet at the rates their partner sets.
Yes. Every partner gets a ready panel address immediately, and you can connect your own domain, such as app.yourbrand.com, by adding a CNAME record.
No. Branding, domains, plans, clients and billing are managed from the partner panel without code. A partner API is available if you want to automate provisioning.
More answers in the FAQ and the help center.
Apply as a partner and we will help you set up your brand, your plans and your first clients.
